Many restaurants and shopping centers acknowledge the fact that a pleasant and welcoming atmosphere is excellent for business. Tropical Sno in Huntsville is a humble business that sells gourmet snow cones from 2 to 9 p.m. everyday, and they have just re-opened for spring time.
While at first glance the establishment doesn’t look like much, it benefits from an extensive list of flavors, a convenient location, and a strong social media presence. Tropical Sno takes pleasure in connecting with its customers not just by supplying them with plain old goods and services, but also by keeping them posted on websites like Facebook, Twitter, and Instagram.
Tropical Sno employees frequently invite customers to visit the establishment and make sure to keep them posted with new additions to the already lengthy line of snow cone flavors through the aforementioned websites.
This connection that Tropical Sno forms with its customers helps build a stronger bond between supplier and buyer. Customers feel more comfortable going to Tropical Sno because of this bond established by social media connections.
This willingness to casually stop by the stand and support the business is reflected by the amount of success that Tropical Sno is having.
As Forbes Magazine contributor Drew Hendricks says, “As social media continues to influence everything businesses do, everyone from the CEO to the new summer intern will need to realize the part it plays in day-to-day duties.”
Tropical Sno acknowledges the power of social media, and it is taking advantage of it to draw in more customers and raise awareness. This is a business model that most, if not all businesses are understanding, no matter how large they are or how small they are.
